New Facebook Features – Facebook is ‘the’ social media channel that has with success connected individuals everywhere the world. It’s accomplished its goals and gone on the far side them to become similar to the word ‘internet’. And Facebook never ceases to prevent impressing. It’s working day and night to introduce new options and leaves the fans grasping for a lot of.
With 1.94 billion monthly users and still growing each moment, Facebook is definitely the platform for social media marketers to concentrate. As a social media marketer, you can study the FB updates
As Facebook celebrated its 13th anniversary, new Facebook features have been added which all social media professionals should know and monetize upon.
Here they are.
New Facebook features all social media marketers should know:
- Mid-roll video advertisements
100 Million hours of video viewing per day.
The figures represent themselves and showcase the mammoth popularity videos have gained on Facebook. Therefore it’s time marketers, social media professionals, and businesses take advantage of this growing feature. Facebook has determined to feature the mid-roll videos ads in videos that are longer than 90 seconds. It’s a win-win situation for Facebook yet as marketers, as Facebook can sell these ads and share 55% of the revenue with publishers. This can be almost like the policy of YouTube, that is that the No. one world leader in online video ads.
Facebook cleans up its News Feed
“Starting these days, we’re rolling out an update so people see fewer posts and ads in News Feed that link to those low-quality website experiences. Almost like the work we’re already doing to prevent info, this update can facilitate cut back the economic incentives of financially-motivated spammers.”- Might 10th, Facebook diary representative.
With much everybody on Facebook, there’s plenty of fake news floating around. Facebook finally got geared to remove the low-quality ads and posts from the News Feed. There are varied teams, celebrity pages, product pages and therefore the number of spam that gets accumulated is paramount. Facebook has detected this issue and has been drawing methods to require the matter head on. The social media bug has been tweaking its news feed so post content from family and friends seem on prime and thereafter the opposite pages and publishers seem.
Facebook 360 for Gear VR
360 photos and videos have modified the method people take to social media channels. It’s one in all the foremost outstanding options that Facebook has ever launched. With 25 million 360 photos and one million 360 videos already posted, there is no method this technology can hamper. The Facebook’s F8 conference in April was the launch pad of the skilled 360- video camera for Gear VR. The surround 360 has seventeen cameras and this technology is being known as the ‘social VR’ for private VR devices. High-powered by the sensory receptor, you’ll currently use this device to attach 2 or a lot of individuals within the virtual world. The 360 videos are saved on your mobile and desktop. You’ll read it later once more and once more at a convenient time.
Facebook Dynamic Ads
With Facebook Dynamic ads you can create a customized catalog for customers. Go on and conduct your remarketing campaigns supported the viewer’s browsing history. Marketers will produce a Feed from their choice of things and mechanically deliver the pictures, prices, and descriptions in their ads.
As per the latest updates, you can use 20 different images from a catalog to showcase an item using Dynamic ads.
Facebook Live 2.0- Broadcast live from your computer
On March 22nd, 2017, the Facebook Live feature was announced. You’ll broadcast videos to the News feed directly from your computer/desktop. Previously, this feature was accessible only through FB’s mobile app. As an admin, you’ll designate ‘live contributors’ to those that need to measure stream there on page at any time. Users may pin their comments and highlight vital data for the fans.
“Facebook was not originally created to be a company; it was created to accomplish a social mission, to make the world more open and connected”