Best Tips for SEO According to Google
Best Tips for SEO – There are very tricks and tips for doing SEO. But you should concentrate on what to do or what not to do. According to Google, you should have enough knowledge about SEO. There are a lot of key points those are helpful in SEO. To rank your keyword in the Google you just need to see what you do is right way or not. I am sharing the way you should follow for a good SEO-
So I am just dividing the categories like
what you should do – Just Right ,
what you should not to do – Too Hot,
What you should ignore – Too Cold.
Key Points that helps for SEO:-
Keyword Competition
Too Hot- Go for the most competitive words right from the start, before you have enough budget to compete for them.
Too Cold- Take whatever Google gives but never actively try to compete for the best keywords
Just Right- Target mid-tail and longtail keywords on new sites & invest the profits from your initial success to compete for broader & more competitive keywords.
On-Page SEO
Too Hot- Repeat the same keyword everywhere & risk getting filtered.
Too Cold- Don’t worry about it & just let Google do as it wishes, missing a lot od great traffic.
Just Right- Rather than repeating a keyword use a mixture of synonyms, related words, and word forms.
Content Quality
Too Hot- eHow styled content.
Too Cold- Only produce the highest quality content, without regard to cost or budget & leave no money for marketing.
Just Right- Have a mixture of decent content aligned against keywords & some exceptionally strong featured content that is aggressively marketed.
If a page performs exceptionally well, reinvest to improve its depth & quality.
Site Size
Too Hot-Thousands of 150-word pages just asking to get torched by Panda.
Too Cold- No consideration at all.
Just Right- Tight website which grows strategically using data from analytics & competitive research.
Monetization
Too Hot- More ads than content & content so horrible that the ads provide a better use experience.
Too Cold- No consideration of business model, earning whatever AdSense or similar
Just Right- Light monetization on a new site & more aggressive as the site ages and builds momentum.
Lightly monetized “Featured Content” with other pages monetized more aggressively
Frequent use of analytics data to refine & improve monetization strategy.
Also Read :- What is Backlinking and Why Is it Important for SEO?
Anchor Text
Too Hot- Use the same keyword all the time, asking to get filtered.
Too Cold- Take the links as they come but don’t worry about link anchor text.
Just Right- A strategic approach which combines related relevant keywords & decent amount of diversity.
Deep Links
Too Hot- All links point to the homepage.
Too Cold– Take the links as they come but don’t worry about where they point.
Just Right- Build a board base of diverse links.
Point links at the most relevant pages.
Use analytics & market research data to determine which pages deserve more.
Link Quality
Too Hot- Nothing but the lowest quality “free” links & services that can be bought quickly at volume screaming, “I buy links!”.
Too Cold- Take whatever links come, but actively build any.
Just Right- Use a mixture of link types with some being string & expensive to give the site added stability & some cheaper links to help build out your link diversity & link anchor text.
Link Velocity
Too Hot- Link building in huge spikes without any baseline link building between spikes.
Too Cold- What is link velocity?
Just Right- A combination of consistent effort that gradually builds links with occasional spikes from strong viral campaigns.
Brand
Too Hot- No concern for brand.
Too Cold- Highly brand focused to the point of being so worried about offending anyone & afraid of risk (run everything through legal) that content is watered down & uninspired.
Just Right- Enough emphasis on branding that some people care about you & you develop both navigational search signals & non-search traffic channels, combined with a willingness to be original and take calculated risks.
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