7 Digital Marketing Trends 2019
- Content marketing is still the dominant digital marketing technique.
What this means: Stop focusing on paid search marketing.
2. The top priority for B2C content creators are creating more engaging visual content.
What this means: Companies face many challenges when trying to engage audiences on the merits of quality content.
3. Facebook posts with images still perform better than posts without images.
What this means: Engagement equals likes, shares or comments
4. Tweets with images still get more engagement than tweets without images.
What this means: While Facebook is the dominant B2C social media platform, Twitter is the dominant B2B social media platform for sales reps.
5. Infographics are performing better than other type of content
What this means: Infographics work for several reasons.
6. Visual user-generated content is more engaging than brand produced photos.
What is means: This has become a major challenge for brands using visual content marketing.
7. The Demand for interactive content is increasing.
What this means: People are moving away from static “Web1.0 content pages and towards interactive “Web2.0 and 3.0 content.
Also read another most important digital marketing trends in 2019.
- Ephemeral video (such as Facebook and Instagram stories)
- Podcasts
- Smartphone apps
- Live broadcasts
- Live chat
- SMS
- PR and press releases
- Offline ads (they’re making a comeback)
- Direct mail (it’s also making a comeback)
- Offline events
- Chatbots and virtual assistants
If you’re looking for more information into digital marketing trends that will shape India in 2019. Following our website we update the latest digital marketing updates.
